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Restrict Advertising To A Minimum Only And Pay Careful Attention To Search Engine Optimisation Whenever Creating A Web Site
Relating to your website, attention should be given to details to make sure it performs optimally for its designed purpose. Here are some things to consider when designing your website Limit Advertising to the essentials only and pay attention to SEO.
You should not use splash pages as an entry page.
Splash pages are occasionally the first pages you see when you arrive at a website. They normally have a striking image with greetings such as "welcome" or "click here to enter". They do not have any real purpose. Do not give your visitors a reason to click away before they have a chance to learn what your site is truly about. Give them the value of your site immediately, without the splash page.
Avoid the use of excessive banner advertisements Essential advertising should not dominate your pages or information. Instead, provide more valuable content and intertwine relevant links within the material presented. Allow your visitors to browse your content and become involved naturally rather than being confronted by essential advertising material at nearly every click.
Ensure that your site is structured to allow for effortless navigation. Return visitors should be readily able to get to a page of particular note and everyone should have an easy route going back to a known starting point or index. A simple and straightforward navigation menu is not only of advantage to users, but also to the search engine 'spiders'. Stay away from complicated Flash based menus or multi-level dropdown menus. If your website visitors have difficulty navigating your site, they will leave and quite likely never return.
When site visitors are deeply engrossed in browsing your site, you will want to ensure they understand which part of the site they are in at that moment. In this way, they will be able to browse relevant information or navigate to any section of the site easily. Do not confuse your visitors because a baffled visitor is highly likely to leave and never return.
Only employ audio on your site if it has some very defined purpose and even then, always be sure to give the visitor the option of turning it off. If the visitor is going to stay a long time at your site, reading through your content, you will need to be sure they are not annoyed by some audio looping repeatedly.
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